<< Naar nieuwsoverzicht

Marchionne getipt als nieuwe directeur Ferrari

  • Gepubliceerd op 13 apr 2016 12:12
  • 13
  • Door: Rob Veenstra

Ferrari krijgt mogelijk op korte termijn een nieuwe directeur. Bloomberg bericht dat de huidige directeur Amedeo Felisa spoedig zijn pensioen aan zal kondigen. Vooraan in de rij om hem op te volgen staat een bekende naam, namelijk die van Sergio Marchionne.

Marchionne is reeds president bij Ferrari, een functie die hij combineert met het voorzitterschap bij Fiat Chrysler Automobiles, CNH en SGS, terwijl hij ook vice-voorzitter bij investeringsmaatschappij Exor en directeur bij Philip Morris is. De druk bezette Italiaan moet de koersdaling van het aandeel Ferrari een halt toeroepen. Sinds de beursgang in oktober heeft het aandeel al meer dan een derde aan waarde verloren.

Ferrari wilde niet reageren op de berichten dat Marchionne het van Felisa overneemt als directeur.

F1 Nieuws Ferrari

Reacties (13)

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  • Stitch

    Posts: 6.063

    Tja, sinds zijn komst gaat het dus bergaf en nu wil hij zichzelf als "redder in nood" directeur aanstellen?

    • + 1
    • 13 apr 2016 - 12:17
    • Awesome

      Posts: 190

      Zie Alfa Romeo, dat langzaam maar zeker dood bloed en hetzelfde lot als Lancia is beschoren.

      • + 0
      • 13 apr 2016 - 19:33
  • Totalia

    Posts: 1.317

    De man is ook te verdeeld met al zijn andere baantjes en belangen hij kan er nooit echt voor gaan op deze wijze lijkt mij...

    • + 1
    • 13 apr 2016 - 12:49
    • Kenju

      Posts: 2.629

      Dit heeft niets met verdeeldheid te maken. Het is vrij normaal, zeker in de autoindustrie dat je verschillende posities bekleed. Vergeet verder ook niet dat hij niet alles alleen doet, en zijn werk vooral delegeert en vervolgens van bovenaf bekijkt of het allemaal goed gaat.

      Verder is CNH gewoon een afgeleide van FIAT (industriële voertuigen), net als Ferrari dit organisatie technisch natuurlijk is. Dat is ook hoe hij bij Ferrari gekomen is.

      Als directeur zou hij meer betrokken zijn bij het reilen en zeilen bij Ferrari en dus meer hands-on met het beleid bezig zijn. In de regel komen de mensen die in besturen en raden van verschillende organisaties zitten daar niet voor niets. Al zit er ook een hoop netwerken en vriendjespolitiek bij vaak, hebben we het in dit geval over iemand die zich binnen de zelfde organisatiegroep (FIAT) bewogen heeft. Dus het zou juist iemand kunnen zijn die ook wat het concreet maken van beleid betreft wordt gezien als een capabele man.

      • + 0
      • 13 apr 2016 - 13:19
  • VES

    Posts: 1.424

    Het wordt nog wel eens onderschat hoe belangrijk het voor Ferrari is om wedstrijden en kampioenschappen te winnen in de Koningsklasse van de motorsport.
    Dat het F1 team al jaren geen kampioen is geworden doet afbreuk aan het Merk Ferrari.
    Dit is een van de redene waarom Ferrari meer geld krijgt dan andere teams, ze hebben gewoon meer te verliezen als ze een tijdje niet winnen.
    Er is geen Honda klant die begint te twijfelen of z'n auto nog wel de top of the bill is als Honda niet wint, maar een Ferrari klant wordt er door zijn vrienden op gewezen dat Ferrari niet meer aan de top staat, terwijl ze strijden tegen teams die bij straat-auto's niet hun concurenten zijn. (McLaren uitgezonderd, maar die bouwen de motor niet en hebben het zelfde probleem)

    • + 0
    • 13 apr 2016 - 13:00
    • neor2

      Posts: 1.540

      Een nog veel groter probleem is volgens mij dat Di Montezemolo Ferrari heel exclusief wilde houden, terwijl de nieuwe leiding Ferrari juist meer auto's wil laten produceren en daarmee afbreuk doet aan de exclusiviteit.

      • + 1
      • 13 apr 2016 - 13:09
    • Klus

      Posts: 1.951

      Exact NEOR2, ik denk ook dat het hem daarin zit. Dat doet veel meer afbreuk in het merk Ferrari.

      • + 0
      • 13 apr 2016 - 13:18
    • Kenju

      Posts: 2.629

      Ik weet niet of dit waar is. Je zou daarvoor moeten kijken naar de resultaten in hun dominante jaren vs niet dominante jaren.

      Persoonlijk denk ik dat het onzin is. Het merk staat gewoon voor wat het is, en dit al decennia lang. Dat ze verslagen worden in de F1 maakt in dit verband weinig uit. Het gros van de mensen koopt geen Ferrari op basis van de F1 resultaten. Zou ook niet logisch zijn, aangezien het met elkaar niet zoveel te maken heeft. Het is vooral een pr ding. Ik denk dat het vooral te maken heeft met de waarde van het luxesegment en dat meer spelers zich daarin zijn gaan bewegen de laatste 10 jaar or so. Iedereen die het kan betalen koopt een Ferrari zo ongeveer. Dit terwijl je voor dat geld juist iets exclusiefs wil hebben. En dus is het de laatste jaren met veel meer rijke mensen op de planeet (nieuw-rijken, olie-baronnen, alles wat eraan gerelateerd is) minder bijzonder geworden om een Ferrari te hebben. Dit terwijl dit het voornaamste koopargument achter een Ferrari was. Slechts weinig mensen gaan er immers het circuit mee op oid. Het gaat om de exclusiviteit en de status, niets anders.

      En Ferrari is gewoon te groot geworden om exclusief te zijn.

      • + 0
      • 13 apr 2016 - 13:24
  • Klus

    Posts: 1.951

    Ik denk dat ze Di Montezemolo missen.

    • + 1
    • 13 apr 2016 - 13:02
  • bschuit

    Posts: 11.990

    Niet zo gek waardedaling , noemen ze een 'correctie' ... Bekend prestigieus merk dus in eerste instantie overgewaardeerd.... Niks bijzonders...

    • + 0
    • 13 apr 2016 - 13:30
  • Cavallino

    Posts: 3.627

    Di Montezemolo had soms krasse uitspraken, echter...hij maakte Ferrari weer succesvol. In de F1, in de verkoop, als meest krachtig merk alom.

    Onder zijn bewind ontpopte Ferrari zich als toptechnologisch bedrijf, wagens producerend mét goede bedrijfszekerheid én een hoge exclusiviteit.

    Onder Sergio verliest Ferrari zijn glans en exclusiviteit.

    Ik ben voorstander om Luca terug te brengen. Met zijn gebreken maar vooral met zijn vele strektes...

    • + 0
    • 13 apr 2016 - 13:44
  • Benspeed

    Posts: 2.792

    Kom op zeg, die man is hier niet voor geknipt, heeft nu al 5 hoofden en 20 handen tekort om zijn zaakjes op orde te brengen

    • + 0
    • 13 apr 2016 - 17:14
  • weeterniksvan

    Posts: 1.406

    Hier had Di Montezemolo een paar maanden geleden nog voor gewaarschuwd. Ik persoonlijk vond hem wel geschit voor wat hij deed. En vooral zijn ongezoute opmerkingen.

    • + 0
    • 13 apr 2016 - 19:22

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