<< Naar nieuwsoverzicht

McLaren nogal kieskeurig met nieuwe sponsors

  • Gepubliceerd op 24 jun 2016 11:33
  • 13
  • Door: Rob Veenstra

Het team van McLaren presenteerde deze week een nieuwe partner in de vorm van Michael Kors. Toch zijn de bolides van de Britse renstal opvallend leeg qua sponsornamen. Zo heeft McLaren nog steeds geen nieuwe titelsponsor gevonden. Dat komt doordat het team nogal kieskeurig is als het gaan om nieuwe partners.

McLaren-baas Ron Dennis: "Het sponsoring-model in de Formule 1 kan per jaar variëren en lang was het zaak om een grote sponsor voor op de side-pods aan de haak te slaan. Het budget om geldschieters te activeren moet de investeringen rechtvaardigen en de bedragen die hiermee gemoeid zijn, zijn de laatste tijd alleen maar verder gestegen."

"Als je kijkt naar de financiering van een raceteam, dan is dat inmiddels zo duur geworden dat dit niet meer door een enkele partij bekostigd kan worden. Wij zijn een weg ingeslagen om partners met vergelijkbare producten en hetzelfde belang bij elkaar te brengen. We verkiezen partners voor de lange termijn boven partijen die kortstondig met ons samen willen werken."

F1 Nieuws McLaren

Reacties (13)

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  • Sjoemelsoftware

    Posts: 630

    Antwoord van de sponsors: we verkiezen een team, dat langdurig aan de top meedraait boven een team dat dit kortstondig doet.

    • + 3
    • 24 jun 2016 - 11:44
    • Kenju

      Posts: 2.629

      McLaren heeft dit in het verleden gedaan en heeft alle randvoorwaarden in plaats om dit weer te gaan doen. Ik vind het dus niet vreemd dat ze wachten met een langdurige verbintenis totdat er een sterke naam voorbij komt. Sowieso is de McLaren-Honda-combinatie kapitaalkrachtig genoeg om het uit te zingen zonder hoofdsponsor. Het is niet alsof een hoofdsponsor het gros van het kapitaal binnenbrengt.

      • + 5
      • 24 jun 2016 - 12:02
    • hondamp4/4

      Posts: 1.542

      @Sjoemelsoftware: waar doel je nu op? Mclaren is een team dat al zo'n veertig jaar in de top meedraait, met ook mindere perioden zoals elk team.

      • + 2
      • 24 jun 2016 - 12:20
    • Benspeed

      Posts: 2.792

      McL komt heus wel terug in de top 3 maar zijn nog aan het spartelen met hun PU en zie ze volgend jaar weer meedoen voor podia, qua sponsors zitten ze idd niet te bedelen en nog goed ook, McL staat te boek als hyper-brand en dit eert ze

      • + 2
      • 24 jun 2016 - 12:46
    • z0mer

      Posts: 2.104

      McLaren is een geweldig merk en die gaan niet voor elke stijver een hoofdsponsor aantrekken. Daarnaast is McLaren veel meer dan F1. Ik hoop dat we ze snel weer aan kop zullen zien.

      • + 2
      • 24 jun 2016 - 13:34
    • mario

      Posts: 11.603

      @Z0MER: Stijver???? hahaha

      • + 0
      • 25 jun 2016 - 07:52
  • complicated

    Posts: 1.422

    Misschien als de podiums en overwinningen eindelijk komen dat ze de auto weer kunnen aankleden. Ik vind de huidge auto beter ogen dan waar ze in 2015 mee begonnen, maar zo strak als ze eruit zagen als in 2012, 2013 met Vodafone als hoofdsponsor....... nee.

    • + 0
    • 24 jun 2016 - 11:45
    • TotoWolff

      Posts: 32

      Daar ben ik het mee eens. Duid er dan toch op dat een hoofdsponsor belangrijk is in de Formule 1 want na Vodafone en Santander is Mclaren alleen maar minder geworden.

      • + 0
      • 24 jun 2016 - 17:00
  • Schumi81

    Posts: 622

    Tweet

    • + 0
    • 24 jun 2016 - 11:46
    • NOTHINGBUTTHETRUTH

      Posts: 13.929

      Kennelijk een nieuwe line up en rijdt ene Michael Kors de volgende race voor hen. Benieuwd wie er uit vliegt. Jenson of Fernando.

      ;-)

      • + 0
      • 24 jun 2016 - 14:40
  • Erwinnaar

    Posts: 4.904

    Komt nogal arrogant over. Als ze zich zo kunnen redden prima. Het kan inderdaad niet zo zijn dat een team enkel bestaat door extern geld. Dat dan weer wel.

    • + 0
    • 24 jun 2016 - 12:49
  • Ramshoek2

    Posts: 1.579

    "RonSpeak" McLareniaans arrogant ge-Blabla.
    Maar nog niety zo bont als ze het vorig jaar brachten. Toen gaven ze aan dat hoofdsponsoren niet mer van deze tijd zijn ...

    • + 0
    • 24 jun 2016 - 14:28
  • Sjoemelsoftware

    Posts: 630

    @honda,p4/4
    Ik bedoel, dat nederigheid past op een moment dat je middelmatig presteert in plaats van een arrogante houding aannemen.in het verleden heeft Mclaren inderdaad gouden tijden beleefd, maar dat is al even geleden

    • + 0
    • 24 jun 2016 - 15:07

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