Red Bull Racing in zee met LG als nieuwe technologiepartner

  • Gepubliceerd op 23 jul 2010 12:58
  • comments 7
  • Door: Rob Veenstra
LG breidt de betrokkenheid in de wereld van de Formule 1 alsmaar uit. Na overeenkomsten met Lotus F1 Racing, Virgin Racing en de FOM als officiële partner van de Formule 1 verbindt het Zuid-Koreaanse electronicaconcern zich nu ook aan Red Bull Racing. LG zal Red Bull Racing voorzien van technische producten en het logo komt op drie prominente plekken op de RB6.

Het gaat om een meerjarig contract. Red Bull Racing-teambaas Christian Horner: “Het doet ons deugd om LG te verwelkomen als partner. LG Electronics is een uiterst innovatief bedrijf dat goed past bij de creatieve innovatie van Red Bull Racing. Dit partnerschap toont de aantrekkingskracht en de groei van Red Bull Racing waardoor we nu hoogwaardige merken als LG aan ons kunnen binden.”

Dermot Boden, Chief Marketing Officer bij LG Electronics: “Het is opwindend om twee van 's werelds leidende innovatieve namen, LG Electronics en Red Bull Racing, samen te laten komen als Formule 1-partners. Het leven is goed is het motto dat zowel LG als Red Bull Racing elke dag tot leven brengen door met het gebruik van technologie emotionele en spannende ervaringen te leveren aan de miljoenen mensen die de Formule 1 volgen.”

Reacties (7)

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  • LuckyMe

    Posts: 298

    RB begint steeds meer op een normaal team te lijken. Niet meer alleen afhankelijk van Mateschitz maar ook andere geldbronnen aanboren om verblijf in de F1 te waarborgen.

    • + 0
    • 23 jul 2010 - 13:47
  • smvs

    Posts: 408

    Hoe kunnen ze toch elke keer weer die PR praatjes uit hun strot krijgen. Daarnaast is LG ook nog eens koreaanse meuk en niet bepaald top of the bill.

    • + 0
    • 23 jul 2010 - 14:08
    • Stri

      Posts: 2.848

      Dat is dan wel koreaanse meuk met veel centjes, en dat is het enige dat telt

      • + 0
      • 23 jul 2010 - 14:28
    • LG = Lekker Goedkoop ;)

      • + 0
      • 23 jul 2010 - 18:01
  • Een maand geleden verbonden ze zich nog aan Virgin.

    www.f1today.nl/201(...)-virgin-racing.html

    • + 0
    • 23 jul 2010 - 15:08
  • m anbeek

    Posts: 214

    RB heeft toch ook Simens als partner?

    • + 0
    • 23 jul 2010 - 16:32

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